me.dium a Colorado based startup wants you to be not so private. Don’t worry about sharing, as that is what they aim for you to do. Privacy isn’t an issue here, as this startup believes that while you browse you want the input of others in real time. Not a bad concept, but will it fly? $15 million in series B financing led by Commonwealth Venture Partners says that it will.
I believe it may fly amongst the generation that grew up with the internet in the home. As far as some of the older more skeptical types, yes that would be me, I would have to say, “Didn’t I just say that everything is not private just recently?” I would have to say that me.dium would have to offer a fast browsing option, no virus intrusions to your system, and would let your data on your computer be guaranteed secure.
Personally, I really don’t look for other opinions “live and in real time”. If I want an opinion, I’ll drop someone an e-mail. If I want want quickly, I jump on chat. If no one answers me, I have received their thoughts loud and clear. If I’m looking for auto accessories online, and I find something, I will usually go out an buy it. Maybe others like a really fast opinion on things, and I at times also do, but for a day to day browser I tend to stick with Firefox.
I have no complaints about the speed I can find things with Firefox. Here is where they intend to spend the money:
In a nutshell, the company is planning to spend the money on refining and scaling its sophisticated matching technology. The secret sauce here is in connecting people based on their browsing patterns. Doing so dynamically for hundreds of thousands of users is hard algorithmically and very intense computationally.
Beyond the technology, the company will also have to invest in building a community of followers. Clearly there are a lot of privacy issues here and the fact that your browsing history is being sent to a server in Colorado might not be an exciting prospect. Yet, Me.dium takes a strong stand on information – they say that the user owns all of it
Technically Speaking, time will tell about this $15 million dropped on me.dium. Will it be a boon or a bust? Feel free to chime in your thoughts in the comment section below.
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