When the NY Times finally acknowledges that there is something going on in the blogosphere, it must be mainstream. While I doubt highly that Mike nor Rafat shared much with this Times reporter writing about other writers, just enough to make a good Friday afternoon showdown in the valley via NY.
What I found interesting is that neither one admitted to building a blogging empire their own way. We are not blind, we see both groups, TechCrunch, Inc. and PaidContent, Inc., doing what they can to be at the top of the game. The funny thing is Mike is in ways like other bad guys we all love to hate. No matter how much you say “Boo!!!” Mike still rides off in the sunset daily with his cigar and his fine wine in hand.
People seem to forget that Mike started a little technology blog a couple years ago, and built the empire pretty much on his own with a few hired guns that made a name for themselves along the way. While some of them recently barfed at the thought of writing about another startup, others went on to bigger projects only to return to where they find the juice flowing again. The nice thing is that makes this blogging world even that much bigger.
My only advice, like I should be giving some, is that they need to strike in 2008 while the fire is hot. Establish a foothold like TechCrunch has already established. Other avenues are becoming more compelling to ignore. Live video has been the hot thing, and with people going over to platforms such as blog TV that makes it easy to start up your own show, who will be reading all the writing in 2009?
Technically Speaking I hope that someone is reading!
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