Getting Started : A/B Split Testing

More articles on A/B Testing that I found today really make you wonder why more business sites do not take the time to do it:

Why should you try A/B testing today

Unlike doing changes on website for improvement based on hunch or expert opinion, A/B testing uses your visitors’ clicks to determine what works and what doesn’t. This methodology is currently used by all kinds of marketers to optimize their landing pages, homepage, offerings, Adword campaigns, etc.

Some even use A/B testing to discover the right price point for their products. No matter what kind of website you have, if you haven’t tried A/B testing, it is a great time to catch up with most successful marketers and add this sophisticated tool to your arsenal.

Version A – default

Version B – Redesigned

Technically Speaking, you can find out more about this A/B Test right here.

Tags: A/B testing, Business, Commercial Services, Design, Google, Landing page, Programming, testing, United States, Website